Advertising on Cruise Direct Online, Cruise Reviews Online, Cruise Traveler Magazine

and 9 other cruise-related web sites.

Bring your message to millions of cruise consumers!

 

Cruise Reviews Online|Cruise Ship Reviews|Cruise Line Reviews|Cruise ShipRatings|Just Posted Reviews|Ship Profiles...Discount Cruises and more. Features a cruise guide for planning your cruise vacation.

return to Cruise Direct Online

return to Cruise Reviews Online

Cruise Guides, Cruise Reviews, Vacation Planning and Advice, Cruise Tips and Tools at Cruise Direct Online, The Cruise Travelers Ultimate Search Engine.
Since its launch in 1999, Cruise Direct Online has become a favorite cruise travel resource, thanks to its informative blend of expert advice, in-depth reviews of cruise ships, lines and destinations, reader-contributed tips and recommendations, and the latest cruise travel deals.  It has become so popular, that we now refer to the site as "A Cruise Travelers Ultimate Search Engine(sm)". Our cruise travel content has been featured on respected travel news sites, including CBS News, MSNBC.com, Frommers.com and Peter Greenberg.com. We have also had feature articles published, with the Chicago Tribune Syndicate. We have been featured and our principles interviewed exclusively about Alaska cruises and cruise tours. The articles appeared in hundreds of Sunday Newspaper travel sections across the country.

Cruise Direct Online's "Deals, Steals and Discounts" newsletter e-mail blasts reach nearly 40,000 opt-in guests each month. 

We just launched our revamped Cruise Reviews Online site, with new social networking tools, hundreds of new reviews and our "Ask the Experts," feature, where guests can get all their cruise-related questions answered by our team of professional travel writers, editors and well-informed cruise travelers who contribute to our content.

As consumers spending more time on the web, building brand presence and awareness online is more important than ever before. With the Travel Direct Content Network, you can easily reach any cruise audience segment and do so at scale. Use our powerful web site targeting technology to access your customers in more places, more often. Our 12 specifically targeted cruise -oriented web sites offer a choice of a family audience, cruise review, magazine and article readers, cost-conscience consumers, romantics, seniors, bargain hunters, last minute and luxury cruisers, destination specific niche markets such as Alaska, Hawaii, Mexico and Europe. We also appeal to blog and social media users and a lot more. If you're eager to connect with affluent travelers that cruise, we can help. We have lots of creative ways to show off your business to our readers and help you achieve your goals.

Please call us to discuss your specific objectives.  800.365.1445.

 
Advertising With Us
We have many ways to help your business grow.

Ad type

Size

Monthly

Horizontal Banner Rotation

728 X 90

$879

Sidebar Banner Rotation

160 X 600

$399


Rotating Banner and Sidebar Ads

Rotating Banner Ads are available in two sizes and locations. Our Premium Banner Ad is a 728 pixel X 90 pixel banner that appears top of page. Our Sidebar Ad is a 160-pixel-wide banner than appears on the sidebar of the page. The Sidebar Ad can range in height from 50 to 600 pixels.

Formats
JPEG, GIF, SWF (flash), Rich Media

Ads can be keyword driven so that they will appear more frequently in specific areas of our websites based on the content of the page.

Sponsorships

Sponsorships allow you to deliver your message to a highly targeted audience. Sponsorships identify your brand with a specific area of interest, destination, cruise line or functionality. Sponsorship ads do not rotate with competing ads.

Advantages of Sponsorship Ads:

  • Easy budgeting. Flat rate monthly ad rate guaranteed, regardless of traffic.
  • Repetitive ad identification. Your ad appears in the same place consistently.
  • Targeted audience.

Sample Sidebar Banner 160 pixels wide X 600 pixels tall

Additional Advertising Opportunities

Advertising on Cruise Direct Online or Cruise Reviews Online is simple, affordable and effective. Once you subscribe to one or more of our advertising programs below, email us your ad creative (JPEG, GIF or Flash SWF) file(s).

Make sure to include the URL you wish to have the ad linked to when a consumer clicks on your ad.
 

Right Margin 160 X 120 Button Ad
  • $150 per month
  • Only ad in rotation, maximum exposure
  • JPEG and GIF only (no SWF Flash ads)
  • Appears underneath the 160 X 600 Skyscraper ad
  • No excessive flashing, adult/gaming ads allowed
  • Send your ad creative to martytrencher@cruisedirectonline.com
  • There is a limit of 6 advertisers in this category
  • New advertisers ads appear at bottom of list. This is to reward advertisers who renew and allows you to 'work your way up' over time as other advertisers do not renew.

Email Newsletter Sponsorship Ad
  • $900 per run
  • Your ad will appear in 22,000+ emails sent to opt-in subscribers
  • Only one ad per delivery (your ad does not compete with any other ad)
  • 160 X 600 Skyscraper format
  • GIF or JPEG only, no Flash ads
  • Send your ad creative to martytrencher@cruisedirectonline.com


New! Editorial Cruise Review Sponsorship

This unique advertising opportunity offers a highly targeted approach that places a combination of image ads and hot links into the body of an editorial review. This is a great opportunity for agencies who like to target a specific cruise brand. For example, if your agency is focused on selling Crystal Cruises, you may wish to sponsor an editorial review of Crystal Symphony.
 

  • $1,500 for 12 month sponsorship per editorial review
  • A 468 X 60 horizontal banner image ad embedded in the body of the review
  • A 300 X 250 image banner ad embedded in the body of the review
  • Various "hot links" inserted into the text of the review that link to your website
  • Only one "sponsor" per editorial review
  • Sponsorship ads will appear persistently (non rotational) for 12 full months
  • contact martytrencher@cruisedirectonline.com for more information


* an early cancellation penalty may be assessed.

 


Sample Horizontal Banner 728 pixels wide X 90 pixels tall

Cruise Marketplace

You can feature a special offer, including a link for the special offer, along with with descriptive text on a specific sailing with maximum visibility on the home page. Only one offer per advertiser is accepted and your offer will remain visible on our site for a minimum of 30 days. The cost of the ad includes one free text copy change every calendar month. Visitors coming to your text ad can either be directed to our quote request system, or can be linked directly to your website (to the URL you specify).

Cost: $1500 per month

Bonus: One free listing a month in one of our e-mail blasts that reach nearly 40,000 guests.

Stand Alone e-mail Blast

Target 40,000+ Opt-in subscribers with stand alone e-mail, solely and specifically for your brand

Cost: $1800 per e-mail

Advertising Terms and Conditions

There are no lengthy advertising contracts. No long-term commitments. No ad salespeople to deal with. Our advertising is affordable and hassle-free. You tell us when and what type of ad to run and we will invoice you for the period of time you request. Once we receive your payment, your ads will run per your instructions.

Looking for a Custom Advertising Solution?

We will be glad to customize an ad program to fit your needs. We can even support Flash interactive ads. And, our Creative Services Team can create your banner ad design.

Other Unit Possibilities Size
Medium Rectangle
Rectangle
Button*
Cruise Reviews Text Links
300 x 250
180 x 150
150 x 50
80 Characters Max

*Button Description

Use button placement on our search results, so when consumers search for the cruise best suited for their needs; by cruise line, destination, interests, and other criteria, they see your ad.


All advertising requires prepayment.
Rates are all-inclusive. No charge for changing ad copy/banner once every 30 days.
Discounts available for annual and semi-annual ad pre-payment

Featured Editorial

One of the most valuable content areas of the Cruise Reviews Online website is the feature editorial. The feature editorial is the centerpiece of our cruise review content and is the result of a hands-on, in-depth review of a cruise ship by Cruise Reviews Online journalists. Get the Details Here.


Traffic/Demographics
Updated September 2011

Traffic Strategy

Search Engine Traffic

  • Click through from relevant search on Google, Yahoo and Bing.

Memberships ( for both Cruise Direct Online and Cruise Reviews Online )

  • Visitors register with us and “opt-in” for email promotions and updates.
  • Members can submit quote requests,  and submit their own cruise reviews.
  • Monthly direct emails to members containing links to advertisers and current reviews, cruise deals and other consumer offers..

Travel Direct Corporation Network

  • Our content, articles, cruise reviews, and cruise deals are subscriber-branded destination focused and delivered across a network of 17 cruise-related websites. Approximately 20% of our traffic comes from the cross-pollination of these links.
  • Our content is visible on over 7000 uniquely targeted web pages.


 Visitor Demographics

These demographics are an average across all TDC cruise-related sites. Contact us for specifics of a particular network site you may have an interest.

 
Male/Female Ratio: 54/46
Median Age: 45
Median Household Income: $102,000
College graduate 72%
Visitor Characteristics  
Number of cruises – lifetime 4+
Number of cruises – past 5 years at least 3
Plan to purchase cruise within next 12 months 65%
Plan to purchase cruise within next 24 months 35%
Plan international travel within next 12 months 58%
Cruise Reviews Online Aggregate Website Traffic  
Unique Visits (monthly average) 33600
Total Visits (yearly average)  534,000
Cruise Direct Online Aggregate Website Traffic  
Unique Visits (monthly average) 78,000
Total Visits (yearly average)  936,000
Average Time On Site per visit 5+ minutes
Page Views per visit 8+
 

Advertising rates are subject to change without notice.

Ad creative plays an essential part in connecting your targeted audience to your website.

Find out how you can create effective and compelling ads to appeal to the right audience.

Please contact Marty Trencher: advertising@cruisedirectonline.com

for current advertising rate and availability information.